"Here's The Key To Boosting Your Online Sales Up To 49% Even In A Recession!"

Savvy Businesses Are Using This ONE SECRET (In Plain Sight) To Drive Up Conversion Levels While Their Competitors Struggle To Keep Up ...

Dear Business Owner,
If you’re looking for the absolutely quickest and easiest way to boost your online sales, while securing your business websites from hackers, then you owe it to yourself to spend the next 7 minutes reading every word on this page …
And here’s why: Several respected online research agencies have reported that you are presently losing sales if you’re not using TRUST SEALS on your business website. (Don’t know what these are? More on this later …)
Consider these SHOCKING facts …

• According to The Anti-Phishing Work Group, during the period July 2005 to July 2006, unique phishing reports in the U.S. rose to 23,670, an increase of 167%. This translated into $56.6 billion in lost incomes to businesses.
• According to TNS, an independent research firm, 87% of Americans consider credit card fraud a major concern for online shoppers and 85% are concerned that they could become victims of identity theft, while 77% believe that spyware is a major threat to their online security!
• Internet Security National Survey reports that half of all Internet users today avoid buying online from fear that their financial information might be stolen and 49% of these people don’t buy!
• According to an eMarketer report, 29% of online shoppers reduced the number of items they bought online in the past year because of concerns about the privacy and security of their personal information.
• A whopping 65% of online shoppers abandon their shopping carts because they didn’t feel safe when it came to entering their payment information.

The bottom line? If you’re not doing everything in your power to make your website visitors feel safe and secure while buying from your website then you could be losing up to 49% of your sales.
And this has nothing to do with how persuasive your sales pitch is or how fancy your website looks. When it comes to making that critical decision whether to buy from you or not, the final straw is the consumer’s concerns about their online security.
You cannot afford to ignore these facts, especially in these times of recession when online shoppers are looking for real value and are becoming pickier about where they spend their dollars.
That’s why I want to give you some straight talk about how to avoid being a victim of lack of consumer confidence in your online business.

What You Should Know
About TRUST SEALS

I promised I’d explain what a Trust Seal was and it’s simply an insignia or button placed on your website that tells visitors your website has been verified by a third party.
One such common seal is that of the BBBOnline which shows your website visitors that you are a member. They can then click the logo to verify that you are using the seal legally.
Are Trust Seals effective in relieving online shopper’s fears? You bet they are! In fact, according to a TNS study, 86% of online shoppers agree that it is important that your website carry such seals and 65% shop only at sites they know and trust. Need I say more?
Now what most consumers may not realize is that there are THREE main types of Trust Seals—security, identity and privacy. Security trust seals certify that the website is safe from hackers, identity trust seals verify that the business exists as described and the privacy trust seal certifies that the privacy policy is accurate and legally compliant.
What’s more, if a website carries only a privacy seal this means that the website can still be insecure and the company may be fake! So while online shoppers feel safe giving their email information because of the privacy seal, their credit card information may not be safe from hackers.
In other words, in order to be completely covered a website should ideally have all three types of seals to build total consumer confidence.
Introducing …

SafeTested® Trust Seals

A trust seal is only as strong as the company that stands behind it. While there are big companies who offer such seals their fees can often be quite high and out of reach for small to midsize online businesses.
On the other hand, there are fly-by-night companies who have popped up and are more interested in making a profit rather than really helping businesses. They offer seals they are not qualified to carry themselves because their company has no credible security certification at all. (You can research this for yourself by going to their ‘About’ page.)
Now you understand why I wanted to make clear the certification and experience that we carry so you can make an intelligent choice.
At SafeTested we offer the following trust seals:

PrivacyTested – This would verify not only that you have an up-to- date CAN-SPAM complaint privacy policy posted on your website (like most of our competitors) but every email sent from this website will be monitored to verify that they are sent from a authorized domain.
IdentityTested – Your business physical address, phone number, fax number and other contact information would be verified by us.
SafeTested – This would include business verification, privacy policy and daily testing of security vulnerabilities for your website. The level and type of testing will depend on your hosting account (shared hosting, single server or multiple servers).
Phishing Prevention and Response – Hackers can send SPAM emails as though they were coming from your domain in order to steal your customer information when they try to log in. Phishing has cost online businesses billions of dollars in lost revenue and downtime for their websites. Our experience proves that we can take down a phishing website within an averag of 4 hours, compared to industrial average of several days.

What Makes SafeTested® Different
From Other Trust Seal Companies

Already I have mentioned our SANS GIAC security certifications and the fact that we offer all three types of security seals plus our Phishing Prevention and Response. All these already put us ahead of the pack but there’s more.
You see, a computer on a network is able to communicate through its ‘ports’. Ports are like your cable, satellite or phone line that brings and sends information from your home. If a technician wanted to find out which ports on a computer were open for communication then he would use a port scanning program. And this is one of the tools that hackers can use to break into your web server.
In other words, ports are points of security vulnerability and therefore must be checked periodically to be sure they are secure. However, most of our competitors do not scan all ports because such scans can take several days. At SafeTested we will scan all TCP/UDP ports periodically to ensure your web server is as secure as Fort Knox.
What’s more, although most of the hacker testing is done automatically, we will manually review each test to check for “false positives”. False positives are test results that say ‘OK’ when there is still actually a problem. But most companies do not review their test results manually leaving you feeling safe when you are not.

Don’t Even Think About Using A
Trust Seal Company
Unless They Meet These 5 Criteria …

You know what’s worse than using no security and trust seal on your websites?—using a company that leaves you vulnerable to hackers when you thought you were protected. That’s why I’d like to suggest 5 criteria you should look for in a Trust Seal company before you hand over your cash to them.

• Make sure they have the necessary certification to do the job they claim they can do for you. Find their contact information or read their ‘About’ page and find out what security certification they hold. You may be surprised at the answer.
• Find out if their staff manually reviews the automated hacker test for your website to check for ‘false positives’ or if they leaving everything up to the software.
• Check if they offer email monitoring to be sure that websites are keeping up with their privacy policies or they just check once and never again. If they only check once then you know that they don’t have your best interest in mind.
• Do they have a response team ready to take down any phishing sites that try to steal your business and what is their average time to kill these sites. In these situations time IS money.
• Do they make clear to you the difference between security, privacy and identity seals so you don’t feel covered where you are not? Many companies offer just one seal leaving online shoppers still anxious to do business with these websites.

The majority of web site seal programs on the internet charge you a fee, and then they check your address and phone number, and maybe check to see if you have a privacy policy. When you are looking for a web site seal, make sure you choose a company that actually tests your site.
These companies hope that you’ll overlook these important components in the rush to place any seal on your website, but you’re a lot smarter than that! Plus, savvy website owners know that …

Trust Seals Can
Double Your Sales!

With 86% of online shoppers agreeing that seals are important to getting their business, you’ll find one of the biggest benefits of using SafeTested seals is an instant boost in your sales and landing pages opt-in rates.
In fact when your business websites carry the SafeTested seals you immediately get the following benefits:

• Build instant trust in your business and greater retention of website visitors. The longer visitors stay at your website the more likely they are to buy.
• Increase conversion rates by decreasing shopping cart abandonment since more people will feel safe to shop at your website.
• Get more opt-ins for your landing pages and so build your lists much faster than ever before.
• Save on your PPC campaign cost since more people will now buy your products.
• Feel secure against hacker attacks and spend more time selling instead of worrying about website downtimes.
• You get phishing prevention strategies and faster detection of phishing attempts and phishing website shutdowns.
• You get a monthly newsletter with website security updates. Now you can be proactive and stay ahead of the game.
• Daily hacker testing and more complete port scanning beyond the industry standards. Hackers are continually inventing new ways to break into your website, so you don’t want them to find out about a hole in your website before you do.
• Join the ‘big boys’ who have been using third-party trust seals to boost their online income and business image. Your website visitors will now take your business seriously—like they should!

With all of these immediate advantages you’ll be CRAZY not to implement this quick and easy strategy right away.

But How Does The
SafeTested® Seal Work?

Immediately after receiving your order we will begin the initial website verification process. The next steps we take depend on the level of service you order (see table below) but could include the following:

• We review your website for your business address, email address, privacy policy and terms of use. We then register email accounts to monitor emails sent from your domains.
• Once you qualify for initial verification, you’ll get a snippet of code to include on your website to display the seal.
• We scan your website for known vulnerabilities and report to you immediately on remedial steps to take. (Follow-up scans are done daily.)
• You get monthly reports detailing the scans performed and results.
• We keep monitoring site for phishing attempts and launch counter-attacks to take down phishing sites.

As you can see once your website qualifies to bear our seals the rest of the work is done by us not you. Your website seals will show a live date to show that your status is current and website visitors can click to verify that you are using the seal legitimately.

Does My Site Qualify?

Once you are running a legitimate business it’s likely that your site will qualify. However, we cannot accept any sites that contain illegal content such as child pornography, warez, materials that infringe on others copyrights, or promotes fraud, libel and racial discrimination.
The BASIC requirements for your site to display our seals are:

• Verified contact information namely: email address, physical address and phone number (fax number optional).
• A posted Privacy Policy and Terms of Use.
• CAN-SPAM compliance in your sending of commercial emails.

Of course, we would notify you upon reviewing your site of any changes that need to be made in order to qualify. However, if these changes are not made within a timely manner (usually 10 business days) your right to use the seal will be revoked and your money refunded.

How Much Will This Cost?

Let me ask you, “What does a 15% increase in sales represent for your business?” This is what we are projecting for your boost in sales by using the SafeTested seals on your website. This means that if you are currently making a modest $500 per month, your sales should increase by at least $75. If you are currently making $5,000 per month that’s a $750 increase in sales!
So along with the security and peace of mind you get from knowing that we are watching your backs against hackers, the seals will be literally paying for themselves.
For the level of service we provide you may expect to pay anywhere from $300 to $1,100 per month depending on the size of your site. And this would be worth it because of the increase in sales you’ll be getting. But we don’t think that you should pay that much simply because you’re going to make this money back.
That’s why we have decided to offer you some of the most competitive prices in the industry without compromising quality of service.
The table below shows the plans you can choose from and what you get with each plan.

Who Should DEFINITELY Get SafeTested

You may be still wondering if SafeTested applies to your online business website and what real difference it can make. But you should DEFINITELY get SafeTested if …

• You sell from your own website online and want to boost your conversion rates.
• You presently drive PPC traffic to an opt-in or ‘squeeze’ page as part of your internet marketing strategy.
• You have an order page where you collect payment information such as addresses and credit card numbers.
• You have concerns about the security of your website especially if you manage your own servers.
• You want to build instant trust in your company even though your business may be new and don’t have a large market share.

Frankly, if you sell anything online or collect email addresses for any purpose such as an ezine subscription or a CPA network then SafeTested is for you.

Get Started Right Away!

With current research showing that 86% of online shoppers expect to see trust seals on a website you’ll be cutting into your own profits not to use them. That’s why you must get started right now while you are still thinking about it.
Just imagine the number of leads and profit that have already slipped through your fingers. Can you afford to suffer this profit leak that could be quickly and easily plugged with a SafeTested trust seal?
You may already feel like kicking yourself for not using trust seals before, but this is no time for regrets, but a time to take ACTION.

Remember, as soon as we get your order we’ll start working on verifying your website information and send you the snippet of code by email to immediately include on your website. In the meantime we’ll scan your website for any known vulnerabilities.
The sooner you order the sooner our team can get started. And rest assured that your order is backed by our …

90-Day Money Back Guarantee

We are so confident that displaying our seals on your website will (1) protect your website from hackers, (2) improve your bottom line, that if within 90 days of posting the seal you don’t see a noticeable increase in your conversion and sign-up rates, then we’ll refund your money. No questions asked.
In fact, we challenge you to perform an A/B split-test and see how your website without our seals performs versus your website with our seals. We’ll even show you how to set up this split-test for FREE using Google’s Tool!
The bottom line is that we don’t want one penny of your money if you’re not making more money by offering your website visitors a more secure and safe environment to do business with your company.

So What Are You Waiting For?

I’ve shared with you the plain facts. You’ve seen how online shoppers are wary of identity theft and shy away from shopping at websites without third-party trust seals.
All the online consumer research agrees that websites with trust seals make more money than the same websites without these seals.
You’ve seen how the experience and certification we hold at Safe Tested put us a notch above our competitors, yet you don’t have to pay anything close to what our top competitors are charging for an even more complete security protection.
You’ve seen how quick and easy it is to improve your website conversion and sales with one simple decision. In fact, this decision is such a ‘no-brainer’ because we guarantee that you’ll make more conversions and sales or your money back. Plus, you get a whole 90 days to try us out risk-free!

That’s why I urge you to IMMEDIATELY click the order link and get started on a track to more sales and website security THIS MINUTE.
Best,

Tim Petersen, GAWN, GCFW
Internet Security Expert
P.S. Website conversion experts all agree that using third-party verification seals is about the quickest and easiest way to boost conversions and opt-in rate at any website. Displaying Safe Tested seals will assure your customers that you are a legitimate business and they can shop safely with you.
P.P.S. Because Safe Tested seals cover privacy, identity and security concerns, you’ll only need our seals to cover all your needs. If you’re already using different seals from different companies, get our seal and save! Why not take that important first step now …

"I wanted my online business to be safe, and not vulnerable to hackers so I had it tested for my own peace of mind.
It wasn't until I started displaying the SafeTested seal that I learned that I was able to convert more visitors in to customers by showing them my site is safe."

Wendy, EasyDiapering.com